My rule on longwear lipcolor has always been to divide the number of hours it claims to last by three to get a closer estimate of how long the product will stick around. The hardest part, though, is finding lip gloss that actually looks good while it stays on. Luckily, I’ve discovered L’Oreal Infallible Never Fail Lip Gloss.
The applicator tip is the key to this product’s genius – it’s bent at an angle, making it easy to apply the gloss evenly in just one swipe per lip, while the pointed tip makes neatly covering the outer corners of lips and the arches under the Cupid’s bow a breeze.
The gloss itself isn’t the crumbly, inconsistent mess typical of longwear lipcolor; rather, it’s a creamy formula that’s only mildly sticky and looks amazingly natural. I tried it in #125 Bloom and feared the product would be a bit dark for my normally pale pink tastes, but the glossy shine lightens its appearance and the color looks simply made for me.
This gloss’s only downfall is in the 6-hour claim. Keeping drinking, eating, chatting, kissing and chewing gum to a minimum, this sucker still only runs about two hours. Still, that’s better than the masses of glosses I’ve tried. As well, let me clarify something for you: I have tried an awful lot of makeup, and I have never found a longwear product that lasts as long as the package says it will. NEVER.
The verdict: 9 out of 10!
An amazing product that’s earned a coveted spot in my purse, Infallible’s point loss is due only to the discrepancy in the longevity advertised and reality. Just be honest with me, makeup companies! I can take it.
L’Oreal Infallible Never Fail Lip Gloss sells at Drugstore.com for $9.99.

I loved this brand when I first bought it, then I realized that it leaves a glitter trail behind once the color has worn off. =/
I love the color of this gloss (I bought Bloom also) but cannot stand the way it feels once it “dries down”!!!
Oh I’m so glad you reviewed this! ScarJo looks so pretty in the ads and Bloom is the color she’s wearing. I’ve been wanting to try this, but wasn’t sure about it.
I recently bought and tried the Infallible Lip Gloss. Im not happy with it at all. It looks good on and it does last just a little longer than the others that I have tried. However it sticks to my teeth and leaves a nasty build-up on them. I wont buy it again.
The colors are beautiful but the product sucks. It dries out your lips and it is so sticky that food sticks on it. it is really gross… I am going back to my regular MAC lipglosses, the few buck difference is not worth it.
I was very disappointed with this gloss. While I love the applicator, coverage and color payoff, it gets VERY sticky and gloppy after about 20 minutes and starts clumping up on the inside of my lips (not very attractive). The stickiness doesn’t bother me so much but the globs it leaves behind on my lips are disgusting. I’ve even tried wearing it over a lip balm to see if that combatted the globs and it didn’t.